Really interesting article - I can live in a shame spiral, and let most things on my 'to do' list stray into ugh field territory, if I let them.
It was interesting that you made the point about PhD students - one of the reasons I dropped my PhD was because it had turned into one massive ugh field. I wish supervisors better understood this concept - I imagine it would help many have far more successful postgrad experiences.
Thanks for sharing this concept.